Boost your
professional career with weekend blended executive program

leveraging business analytics
10 – Month Joint Program By

Welingkar & IBM

Program Format

Blended Online Live Clasess + Campus Immersion


10 Months Fortnightly /Weekend Classes


Dual Certification From Welingkar & IBM

Program Fee

INR 3,45,000/- +GST with Easy EMI

Know More

Leveraging Analytics In Business ( 10 Months )

“Every business is an analytics business, every business process is an analytics process and every person is an analytics user” – Gartner

Intelligent decision making & algorithms drive business excellence. Companies are experiencing a sensational transformation in their businesses by drawing insights from data in solving business problems & in optimizing various processes. Artificial Intelligence has brought phenomenal changes in almost all areas of business & society, including predicting crime in metropolitan cities, efficient & effective operations in logistics & transportation, detecting fraud while handling customers, managing risk in insurance, managing inventory, predicting patients’ illness, improving customer relationship, creating brand through social media, managing demand in energy sector and so on. Disruptive data-driven models & competences are reshaping the organizational performance in a phenomenal way.

About The Program

Business Analytics is the combination of skills, technologies, applications and processes used by organizations to gain insight into their business based on data and statistics and use it for business planning. Business analytics can be implemented in any department from HR and Finance to product development; to sales and customer service. Business analytics solutions typically use fact-based data to measure past performance to guide an organization’s business planning. In this age of technology, companies gather massive amount of data. Analytics helps the organization to address, explore and a number of questions regarding their business which in-turn help them to take business decisions. It also brings in a lot of improvements in the organization like improved profits, increased growth, reduced overheads, increased customer loyalty, better return on investment, predict employee attrition, improve employee performance, detect fraud, predict risk etc.

On a day-to-day basis, data is generated everywhere like buyer preferences in ecommerce sites, customer ratings of products, user reviews of hotels etc. Companies will have a competitive advantage if they efficiently use the data to predict customer behavior, customize offers and rates of products and services and much more.

Analysing market baskets of customers

Predicting customer churn

Detecting Fraud

Improving business processes

Managing employee attrition & performance

Analysing customer feedback on Social Media & emails

Optimizing supply chain decisions and so on

Program Highlights

Hybrid Delivery Model

Ten-Month Live Certificate Program

Fortnightly / Weekend Classes

Hands-on Sessions

Interactive lectures & Case Study Approach


Faculty & Industry Experts

Cutting-edge tools &

Program Structure

240 hrs of classroom training | 100 hrs of Evaluation/practical exam | 720 hrs of pre-preparation | Classes on every 2nd & 4th Saturday


Capstone Project: Initiation & Conceptualization Phase


Capstone Project: Model Building Phase


Capstone Project: Report Writing & Presentation Phase


Sun 5 hours (10 am – 6 pm weekday, 9 am to 1 pm weekend)


10 weeks (9 weeks training) Sat 7 hours


Per trimester 100 hours + 1 Week assessment week. total 300 hours of direct training + 100 hour project (10 credits)

Dual Certificate from WeSchool & IBM

Certification by IBM: IBM ICE Digital Badge

The IBM ICE Digital Badges are a new online standard to recognize and verify skills acquired throughout the learning process. Each badge contains verified metadata describing your qualifications and the rigorous process necessary to earn them. A Digital Badge can be posted on Social and Professional Networking sites as well as in one’s digital signature.The badge earner has good Critical Thinking, Visual modelling and Analytical skills and therefore can apply Predictive, Social, Web & Mobile analytics to business situations to define business Solutions. The individual has a good knowledge of Data Warehouse, Multidimensional modelling, Big Data and Hadoop and also the usage of several Analytical Tools.

The IBM ICE Badge provides you certain benefits:

Overall Benefits:










The entire 16 months journey has completely transformed our people. The Convocation Ceremony was the icing on the cake and our folks appreciated it. Most importantly our employees were very happy. We need to continue the program.

Mr. Rajesh Shetty
VP Telecom & Manufacturing and DC Head Pune, Infosys BPO

I would sincerely thank you all for a wonderful session, and our 1st association with WeSchool has been wonderful. I am sure participants have learnt a lot from this. I have personally enjoyed every bit of it.

Mr. Rupam Dutta
General Manager, Radha Regent

The GLP-2 Program was another success and my hearty congratulations and thanks to you and your wonderful team, for such a lovely experience. It will interest you to know, that since returning, we have already had confirmation from the Australian Department of Employment that they would like to send couple of Participants to the 2017 GLP India. Here’s to a successful 2017!

Mr. Andrew Simon
MD & CEO, Yellow Edge, Australia

We have been associated with WeSchool for the last couple of years and its very heartening to see this association grow rich every year. We started the Management Programs for the Biocon executives, with an objective of nurturing our star performers and to groom them into future leaders. We strongly believe that 80% of our senior leadership should be from within the organisation and I am very pleased to see that 45% of the last batch of FCM students has got promoted to Managerial roles. I am really thankful to WeSchool team for this transformation. It’s a great motivation for the future batches

Mr. Ravi Limaye President
President and Chief Marketing Officer, Biocon



Prof. Dr. Uday Salunkhe

Group Director, WeSchool Eisenhower Fellow

Dr. Anil Rao Paila

Senior Dean & Director, Bangalore

Prof. Dr. Madhavi Lokhande

Dean – Bengaluru Campus


Dr. Madhumita Guha Majumder

Professor – Business Analytics

Prof. Dr. Madhumita has 23 years of experience and holds a Bachelor & Master degree from Jadavpur University, Kolkata. She has pursued her Ph.D. as a UGC Research Fellow from
Bangalore. She conceptualizes Analytics in effective business transformation using various cutting-edge Analytics software. She has trained more than 800 industry professionals & faculty in various areas of Analytics & Research. Dr. Madhumita offers outstanding organizational & cross-functional leadership and has a strong record of creating business models for the organization. The ultimate goal of her research is to bridge the gap between industry and academia through adapting & developing various analytical algorithms in social science research. Her current research is based on diversified areas including financial management, supply chain management, consumer analytics, employee retention & knowledge management. She is a recipient of the ‘Best Paper Award’ in Global Business & Finance Research Conference in 2016 and received an invitation to present a paper at Harvard University in 2017. She serves the editorial board of a few referred journals and has published her research papers in International & National journals. Dr. Madhumita serves IIM Ranchi as a visiting professor and Computer Society of India, Bangalore Chapter & 21st Century Academic Forum as a professional member.

Dr. Jai Raj Nair

Professor – IT / System

Prof. Dr. Jai Raj Nair, Professor – IT/Systems, holds a Bachelor’s degree in Architecture from Bengal Engineering College (University of Calcutta), PGDBM from IIM, Calcutta and PhD from Symbiosis International University, Pune. He worked for 8.5 years in the business domain of Engineering & Software Consultancy in reputed organizations like Development Consultants Ltd. (Delhi & Calcutta) and Kirloskar Computer Services Ltd. (Bangalore), prior to joining the academic world. Prof. Dr. Nair has been a part of three reputed B-Schools, namely Siddaganga Institute of Technology (Tumkur), M.P. Birla Institute of Management (Bangalore) and Symbiosis Institute of Business Management (Bangalore), before joining Welingkar. His expertise spans all areas of Marketing and Systems. Dr. Nair also played a pivotal role in institution-building activities at the previous institutes. Prof. Dr. Nair is a voracious reader and an avid writer and has presented papers at several National and Regional Conferences. Two of his papers were selected for International Conferences conducted in Thailand and Italy. He has also published research papers, articles et al, in management journals of repute. Furthermore, Dr. Nair has also written a chapter in a textbook on Retail Management. His research interests include e-retailing, supply chain management and retro-logistics, business process reengineering, technology-enabled retailing, to name a few.

Prof. Ragesh T.S

Assistance Professor,
Business Analytics,

Prof. Mr. Ragesh is a Business Analytics Certified Professional from Greatlakes and an FDP (M) alumnus of IIM Ahmedabad. His area of interest lies in Business statistics, Data analysis, and Machine learning. He is currently working on Sentiment analysis through Web scrapping technique from Twitter platform using R software. An ‘R software’ and ‘Tableau’ trainer, trained many professionals over the years.

He has over eleven years of experience in corporate and academia. A short stint in corporate with Zuari Industries Ltd. Goa as Assistant Manager. Ragesh also undertakes consulting projects and has multiple publications under his name.

Prof. T.S. Sridhar

Managing Partner, Assistant Professor – IT

Prof. T.S. Sridhar is an Assistant Professor at WeSchool, Bangalore and handles subjects including IT security, IT compliance, IT infrastructure, enterprise IT management, e-commerce, and managing IT projects. He has a MBA in Finance
and Project Management with a Post Diploma in Systems Management and a PG Diploma in Programming from NIIT and a BA degree from Madras University.

He has 28 years of experience in the industry in the IT and Finance domain. Prof. T.S. Sridhar has worked with many popular companies such as Dechen Enterprises Pvt. Ltd, HCL Technologies, Coromandel Infotech India Ltd, Polaris Software
Lab Limited, Oracle Financial Software Solutions, Sigma Projects, Fast Inc., USA, and IT – WING, Canara Bank.

Program Fee

The fee for the program is INR 3,45,000 + 18% GST. Early Bird offer INR 2,53,000 + GST.

Payment Schedule

Registration Fee: INR 10,000 + GST

7 Days before commencement: INR 1,00,000 + GST

Before end of Alpha Module: INR 71,500 + GST

Before end of Beta Module: INR 71,500 + GST


Cheque/ DD: The payment can be made via a Cheque or DD in the favour of “PRIN. L.N. WELINGKAR INSTITUTE OF MANAGEMENT DEVELOPMENT & RESEARCH”

Credit/ Debit card: The payment can be made via a Credit/ Debit card

Financial Arrangement

Eduvanz is a new age Digital Finance Company that provides Education Loans for Students & Skill Seekers. (

Propelld is a Fintech company providing flexible financing for education


Application process: Please click on the Application form button, fill in your complete details and press submit.

Download Brochure
Program Information
Program Fees
Application Form
Previous Next
Test Caption
Test Description goes like this